The Yuima Municipal Water District is governed by five elected Directors, each of whom is chosen by the voters of one of the five electoral Divisions into which the District is divided. Directors normally serve four-year terms, and must reside in the Division from which they are elected.

Division boundaries were last changed in 2012 to more equitably apportion the population in each division.


Division 2 Representative
Roland Simpson, President

Roland Simpson was elected to Division 2 on January 26, 2016. Roland is a working partner for H&H Avocado. H&H was established in 1940 as a leader in the packing and distribution of California avocados. In 1962 Daren and Pat House purchased their first Pauma Valley ranch property.

Roland Simpson relocated to Pauma Valley after a successful 28 year career building custom oceanfront homes. Roland has an in-depth knowledge of budgets and contract negotiations.

Roland has worked tirelessly to protect local agricultural interests, and currently serves as Vice President of Rancho Estates Mutual Water Company.  He is up for re-election in November 2020.

Division 4 Representative 
Steve Wehr, Vice-President

Steve and wife Patty moved to Pauma Valley in 2007 from Marin County. They had been non-resident members of Pauma Valley Country Club for three years prior to making the decision to re-locate. At the time of the move, Steve was Senior Vice President of Management and Leasing for a 4.5M square foot shopping center portfolio on behalf of Institutional Shopping Center Owners.  His office was in San Francisco, and he commuted to San Francisco every Monday for two years after moving to Pauma Valley. 

Commencing in 2009, Steve left that position and partnered with prior associates to actively pursue the acquisition of Hispanic Grocery Anchored Shopping Centers, which they have acquired 3 properties fitting that profile which completed their business plan. 

He is now actively engaged as Director of Vineyard Development for Fallbrook Winery.


Division 5 Representative
Don Broomell,Secretary/Treasurer

The Broomell family migrated from Orange County and has been farming in the Pauma Valley area since the 1940's. Don's family primarily focused on growing citrus in the beginning but has expanded into avocados, wine grapes, and dry land hay farming. Mr. Broomell graduated from Cal Poly, San Luis Obispo in 1988 with a Bachelor's Degree in Fruit Science and currently manages 45 acres of citrus in Pauma Valley. Director Broomell is up for re-election in November, 2020.




Division 1 Representative 
Lynne "Laney" Villalobos, Director

Lynne "Laney" Villalobos came to Pauma Valley in 1980. She purchased an orange grove and then created her own packing house to maximize profit. She owns Pauma Valley Citrus, LLC. which picks and packs anything organic, mostly citrus. She will never retire. She has 6 children and 9 grandchildren. Her two sons operate the business with her, and the other 4 children help with farmers markets. She graduated from the University of Santa Clara with a degree in Spanish and History.

Water is the most important ingredient for farming great produce. She ran for the board in 2014 in order to preserve this precious commodity by lowering the price of water, and to help the farming community to continue to survive and thrive in Pauma Valley.

She was elected to a four-year term of office in November 2014 as the director of Division 1 on the Yuima Board of Directors and was re-elected in 2018. She is up for re-election in November 2022.


Division 3 Representative 
Bruce Knox, 



Bruce Knox spent the first 35 years of his career creating and implementing specialized life insurance plans for large law firms and medical hospitals across the country, as Owner/President of DLG Insurance and Benefits.  His career and client base enabled him to travel the breadth and width of the United States, including North Barrow, Alaska.  

After retiring from his business and extensive travel, Bruce and his wife Gabriella bought a home in Pauma Valley, California which included a 6-acre organic persimmon grove.  Bruce immersed himself in learning all he could about farming and growing persimmons - something for which he has become passionate.  

This passion for farming extended to water - without which, farming would not be possible!  He joined the board of Rancho Pauma Mutual water company to ensure the survival of farming in our area.  

Bruce is a member of agriculture bureaus committed to sustainable agriculture through the education of our future generations.




Yuima MWD’s directors are elected officials representing each of Yuima’s five divisions, and are selected by voters in the November general election in even-numbered years. Individuals interested in serving on the Board of Directors are invited to visit the County of San Diego Registrar of Voters for the latest information on how to file as a candidate, including filing deadlines.